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Our Cookies Policy

1. Use of cookies

1.1

A cookie is a small text file which is placed onto your computer (or other electronic device) when you access our website. We use cookies on this website to:

  1. recognise you whenever you visit this website (this speeds up your access to the website as you do not have to log in each time)
    1. obtain information about your preferences, online movements and use of the internet;
    2. carry out research and statistical analysis to help improve our content, products and services and to help us better understand our customer requirements; and
    3. make your online experience more efficient and enjoyable.
1.2

The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your computer or other electronic device such as your IP address, your browser and/or other internet log information, this will not usually identify you personally. In certain circumstances we may collect personal information about you—but only where you voluntarily provide it (eg by completing an online form) or where you purchase goods or services from us. In most cases we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested. There is a notice on our home page which describes how we use cookies and which also provides a link to our website privacy policy. If you use this website after this notification has been displayed to you, we will assume that you consent to our use of cookies for the purposes described in this website cookie policy and our website privacy policy.

2. Third-party cookies

2.1

We work with third party suppliers who may also set cookies on our website. These third party suppliers are responsible for the cookies they set on our site. If you want further information please go to the website for the relevant third party. You will find additional information in the table below.

3. Description of cookies

3.1

The table below provides more information about the cookies we use and why:

Purpose of the cookie
XSRF-TOKENUsed to verify that actions a user takes on the website are their own and not that of a third party.
cookie_usage_agreementUsed to store that the user has accepted this agreement.
intercom-session_{token}Used to verify a user through the intercom package.
remember_{token}Used to remember a previously logged on user.
sidebar_closedUsed to aid smooth navigation of the website.
user_sessionUsed to verify a user remotely on the server.
{integration}-client-idUsed to temporarily store the client ID required in the process of authenticating via OAuth2 when integrating with various CRM systems.
{integration}-client-secretUsed to temporarily store the client secret required in the process of authenticating via OAuth2 when integrating with various CRM systems.

4. How to turn off cookies

4.1

If you do not want to accept cookies, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of this website. For further information about cookies and how to disable them please go to the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies/.

5. Force24 Cookies & Tracking

5.1

Our organisation utilises Force24’s marketing automation platform. Force24 cookies are first party cookies and are enabled at the point of cookie acceptance on this website.

5.2

The cookies are named below:

  1. F24_personID
  2. F24_personID
5.3

They allow us to understand our audience engagement thus allowing better optimisation of marketing activity.

  1. f24_autoId– This is a temporary identifier on a local machine or phone browser that helps us track anonymous information to be later married up with f24_personid. If this is left anonymous it will be deleted after 6 months . Non-essential, first party, 10 years, persistent.
  2. f24_personId– This is an ID generated per individual contact in the Force24 system to be able to track behaviour and form submissions into the Force24 system from outside sources per user. This is used for personalisation and ability to segment decisions for further communications. Non-essential, first party, 10 years, persistent.
5.4

The information stored by Force24 cookies remains anonymous until:

  1. Our website is visited via clicking from an email or SMS message, sent via the Force24 platform and cookies are accepted on the website.
  2. A user of the website completes a form containing email address from either our website or our Force24 landing pages.
5.5

The Force24 cookies will remain on a device for 10 years unless they are deleted.

6. Other Tracking

6.1

We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities

6.2

Device & browser type and open statistics

  1. All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.
6.3

Link Tracking

  1. All links within emails and SMS messages sent from the Force24 platform contain a unique tracking reference, this reference help us identify who clicked an email for statistical purposes.