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Who We Are

Who We Are

Forged in the flames of the video games industry, our founding team set out to build a world-changing gamification business. But it had to stick to three core principles: it must be fun, fair, and fulfilling for all involved. After all - it's as much about the journey as it is the destination.

Building things people love

Building things people love

We're a highly technical team with a love for building products that delight. We set out on day 1 to do something different - to bring elements of video games into the corporate world. Our focus was on building more exciting, fulfilling workplaces. Whilst we're not quite handing everyone an Xbox controller, we like to think we've stayed pretty close to that plan with OneUp Sales.

Whilst building
the dream team

Based in Birmingham, UK, we're a bit different to your conventional software business. We're young at heart, passionate to a fault, and love terrible jokes (but won't tolerate terrible coffee). Flexibility is the name of the game, and a happy team chases the dream.

Derry Holt - CEO & Co Founder

Derry Holt

CEO & Co Founder
James Heath - CTO & Co Founder

James Heath

CTO & Co Founder
Emma Spragg - Customer Success Manager

Emma Spragg

Customer Success Manager
Hamish Halton - Business Development Executive

Hamish Halton

Business Development Executive
Thomas Moverley-Foster - Implementation Specialist

Thomas Moverley-Foster

Implementation Specialist
Alex G - Senior Developer

Alex G

Senior Developer
Alex Wiley - Lead Front End Developer

Alex Wiley

Lead Front End Developer